Why and how to find a niche
Jan 31st, 2008 by Steve
When you start your online marketing project, the first question comes to mind is,
“Should I target a niche or a field which I’m comfortable with?”
In the early days, the recommendation is to stick with what you know well. However, with the overcrowded online marketing landscape, it’s probably more profitable to focus on a niche.
Since online marketing is based on keywords, a niche by definition is a bunch of keywords which have fewer competing pages, and likely have only a small number of searches per month. If you know exactly the keywords, you can estimate your competitions by performing a search on Google and looking for the number of results.
Here’s a niche in the crowded “credit card” marketing, only 51 competing pages.
The trouble is that you don’t normally know all the possible keywords people are searching for. A little program, called Micro Niche Finder, comes in handy here. Given a keyword, this program generates the complete group of relevant search keywords together with the number of searches per month, competitions and the unique Strength of Competition (S.O.C.) index which tells you how strong the existing competition is. Micro Niche Finder is an indespensible tool to online marketing. The program is simple and easy and comes with good training videos (view it here).
For $67 dollar, Micro Niche Finder will save you a lot of time looking for a niche. You’ll earn the money back when picking up just one right niche. Besides it comes with 8 week money back guarantee and 4 useful bonuses. I’d highly recommend it. Don’t wait, get it from here.
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