Monthly Archive for January, 2008

Why and how to find a niche

Posted in Review, Techniques on Jan 31st, 2008

 When you start your online marketing project, the first question comes to mind is,
“Should I target a niche or a field which I’m comfortable with?”
In the early days, the recommendation is to stick with what you know well. However, with the overcrowded online marketing landscape, it’s probably more profitable to focus on a niche.  

Since online [...]

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What is a digital pipeline?

Posted in Digital pipeline, Revenue streams on Jan 31st, 2008

As in “The richest man in Babylon” and “The Wealthy Barber”, the early notion of becoming wealthy was to invest 1/10 of your earning for long-term growth.  This may still hold true today.  But I believe money is made rather than saved. 

Then the concepts of pipelines became popular in Robert Kiyosaki’s “Rich Dad, Poor Dad”. [...]

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